eBay Italy Fee Calculator
On eBay.it since 1 September 2026, private sellers in the EEA sell for free: no commissione and no regulatory fee. The buyer pays a buyer protection fee instead. Professional sellers pay a 6.5% to 12.5% category commissione plus €0.35 and a 0.35% fee, with 22% IVA on top (recovered with a partita IVA). Enter your numbers for your real profit.
Rates verified 15 Oct 2026 vs eBay Italy's official fee schedule
Your sale
eBay.it · Italian sellers
Private sellers pay €0,00 in eBay selling fees. Your buyer pays a small Buyer Protection fee.
Private sellers keep 100% of the sale. Your buyer pays a Buyer Protection fee of about €2,70 on top, and it never comes out of your payout.
Free · no sign-up · IVA-registered businesses reclaim the IVA on fees.
How much does eBay Italy take?
It depends which track you are on. A private seller in the EEA pays nothing on the sale since 1 September 2026: no commissione and no regulatory fee. So on a €50 item with free shipping you keep the full €50, and the buyer pays a €2.70 buyer protection fee on top, worked out on the item price without postage.
A professional seller pays a category commissione instead, plus the same €0.35 and a 0.35% regulatory fee, and then 22% IVA is added on top of all of it. So on a €100 item with €5 postage in an 11% category, the fee is €12.27 before IVA, or €14.97 with the 22% added. Hold a partita IVA and that IVA is reverse-charged, bringing you back to €12.27. The fee always applies to the postage you charge too, so your real cut sits a little above the headline rate.
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eBay Italy professional commissione by category (2026)
Private sellers in the EEA pay no commissione. The rates below are for professional sellers, on item + postage, plus €0.35, a 0.35% regulatory fee, and 22% IVA on top (recovered with a partita IVA). Where two or three rates show, each lower rate applies only to the part of the price above its threshold: €100 for shoes, €100 and €990 for watches, €500 for tyres, and €990 for the rest.
| Category | Commissione (ex IVA) |
|---|---|
| Most categories | 11% |
| Clothing & accessories | 11% |
| Women's & men's shoes | 11% / 5% above €100 |
| Bags & handbags | 11% / 2% |
| Tech devices: phones, laptops, TVs, consoles | 6.5% |
| Phone, computer & camera accessories | 9.5% |
| Other audio, photo, phone & computer items, musical instruments | 8.5% |
| Home appliance spare parts | 9.5% |
| Electric beauty & health devices | 6.5% |
| Jewellery | 11% / 4% |
| Watches | 11% / 5% / 2% |
| Trading cards & action figures | 6.5% / 2% |
| Collectables, art, toys, coins & stamps | 11% / 2% |
| Comics & manga | 6.5% |
| Garden & outdoor | 12% |
| Garden furniture, pools & sheds | 12% / 10% above €250 |
| Car parts & accessories | 12.5% |
| Motorbike parts & accessories | 12% |
| Tyres & wheels | 6.5% / 2% above €500 |
Source: eBay.it's official professional seller fee schedule, verified 15 Oct 2026. Professional rates have 22% IVA added on top.
How eBay Italy seller fees work
Italy runs two fee tracks. Which one you are on changes everything, so the number above depends first on whether you sell as a private or a professional seller. Here is every fee that can come out of a sale.
Private sellers sell for free
Since 1 September 2026 a private (venditore privato) seller with an address in the EEA pays no commissione and no regulatory fee on eBay.it, in any category, the same model as eBay UK. Fees only apply past 150 listings a month (€0.35 each), for optional listing upgrades, and when the item ships outside the Eurozone and Sweden (1.95%, 1.46% or 4.03% by destination, IVA included). A private seller registered outside the EEA still pays 5% (2% above €2,000) plus €0.35 and a 0.43% fee.
Buyer protection fee, paid by the buyer
When someone buys from a private seller registered in Italy or France, eBay charges the buyer a buyer protection fee: €0.10 per item, plus 7% of the item price up to €20, 4% of the part from €20 to €300, and 2% of the part from €300 to €4,000. Nothing is charged on the part above €4,000, postage is left out, and the fee includes 22% IVA. It is shown inside the price the buyer sees and never comes out of your payout.
Professional commissione
Professional (professionale) sellers pay a category commissione on item plus postage, from 6.5% to 12.5%: 11% for most categories including clothing, 6.5% for tech devices such as phones and laptops, 9.5% for their accessories, and 12.5% for car parts. Shoes drop to 5% on the part above €100, watches to 5% above €100 and 2% above €990, and jewellery, handbags and collectables step down above €990.
Fixed and regulatory fees
A flat €0.35 per order, charged once per order rather than per item, plus a 0.35% regulatory fee on the full amount the buyer pays, item plus postage. Professional sellers pay both, with IVA on top. Private sellers in the EEA pay neither.
22% IVA on professional fees
eBay quotes every professional fee net of IVA, then adds 22% Italian IVA on top: the commissione, the €0.35 fee, the regulatory fee and any promoted listings. Hold a valid partita IVA and the fees are reverse-charged, so you recover the IVA and it nets out. Without one, that 22% is a real cost. Use the VAT-registered toggle to switch.
Per-order and listing fees
Private sellers get 150 free listings a month, and each extra listing costs €0.35. Professionals pay an insertion fee once they pass their free allowance. The €0.35 per-order fee is separate and lands on every professional sale, whether or not you also pay an insertion fee.
International fee
When the buyer is outside the Eurozone and Sweden, professional sellers pay an extra fee on the sale: 1.6% to the rest of Europe, the US and Canada, 1.2% to Great Britain, and 3.3% to the rest of the world, with 22% IVA on top like every professional fee. Sales inside the Eurozone and Sweden do not trigger it.
Negozio and Top Rated discounts
A Negozio (shop) subscription adds free listings but does not lower the commissione, which is the same with or without a shop. Affidabilità Top (Top Rated) sellers can earn a 10% discount on the variable part of the fee on qualifying listings.
Real eBay Italy sale examples
€30 item, private seller
A private seller in the EEA pays €0 in eBay fees. If the shirt cost you €8, you keep €22. The buyer pays a buyer protection fee of €1.90 on top (€0.10 + 7% of €20 + 4% of the next €10), and it never touches your payout. Italy now works like the UK for private sellers.
€100 item, professional
Most categories are 11%. On €100 + €5 postage that is €11.55, plus €0.35 and a 0.35% fee (€0.37) = €12.27 before IVA. Add 22% IVA (€2.70) for €14.97 total. With a partita IVA you reverse-charge that IVA, so the real cost is €12.27.
€200 jacket, professional
Clothing is 11%. On €200 + €8 postage that is €22.88, plus €0.35 and a 0.35% fee (€0.73) = €23.96 before IVA, or €29.23 with 22% IVA. A partita IVA brings it back to €23.96.
What counts as a good profit on eBay Italy?
There is no official "good" margin, but the math is simple. After eBay's cut (nothing for a private seller in the EEA, or the category rate plus 22% IVA for a professional) and your own costs, what is left is your real profit. The calculator gives you three numbers to judge it. Net profit is the euros in your pocket, margin is that profit as a share of the sale, and ROI measures it against what you spent to source and ship the item.
Fast-moving items can work on a thin margin because you turn them over quickly. Slow items need a fatter one to be worth the space. Use the breakeven price the calculator gives you as your floor, then price above it with the margin you want.
How to pay less in eBay Italy fees
- ✓If you qualify as a private seller in the EEA, selling on eBay.it is free since 1 September 2026, while professional rates start at 6.5%.
- ✓List in the right category. Professional rates run from about 6.5% to 12.5%, so the category you pick changes your fee.
- ✓If you have a partita IVA, the 22% IVA on fees is reverse-charged. Factor that back into your real cost instead of counting the full IVA as lost.
- ✓Earn Affidabilità Top status for up to a 10% discount on the variable commissione.
- ✓Skip Promoted Listings (Inserzioni sponsorizzate) on thin-margin items. The ad rate, plus its 22% IVA, comes straight off your profit.
- ✓Stay within your free listings each month so insertion fees do not pile up on top of the €0.35 per order.
eBay Italy fee calculator FAQ
Do private sellers pay fees on eBay Italy?
No, not since 1 September 2026. A private (venditore privato) seller with an address in the EEA pays no commissione and no regulatory fee on eBay.it, in any category. The buyer pays a buyer protection fee instead. Fees remain past 150 listings a month, for optional upgrades, and on delivery outside the Eurozone and Sweden.
How much are eBay fees in Italy?
For a private seller in the EEA, nothing on a sale since 1 September 2026. For a professional seller, a category commissione of 6.5% to 12.5% plus €0.35 and a 0.35% regulatory fee, with 22% IVA added on top of all fees.
What percentage does eBay take in Italy?
A private seller in the EEA pays 0%. A professional seller pays a category rate from 6.5% for tech devices to 12.5% for car parts, with most everyday categories at 11%. Professionals then add 22% IVA on those fees.
How much does eBay take from a €100 sale in Italy?
On a €100 item with free shipping, a private seller in the EEA pays €0, and the buyer pays a €4.70 buyer protection fee on top. A professional in an 11% category pays an €11.00 commissione, the €0.35 order fee and a €0.35 regulatory fee, so €11.70, or €14.27 with 22% IVA. The calculator above shows your exact number.
Does eBay.it add IVA on its fees?
Yes, for professional sellers. eBay quotes its Italian professional fees net of IVA, then adds 22% Italian IVA on top of every one: the commissione, the per-order fee, the regulatory fee and promoted listings. Hold a partita IVA and you reverse-charge it, so it is neutral. Without one, you bear the 22%.
Do professional sellers pay more than private sellers on eBay Italy?
Yes. Since 1 September 2026 a private seller in the EEA pays no commissione at all. A professional pays a category rate that for most goods is 11%, then adds 22% IVA on the fees. The trade-off is that a professional account comes with shop tools and higher listing volumes.
Is there a buyer protection fee on eBay Italy?
Yes, since 1 September 2026, on items from private sellers registered in Italy or France. The buyer pays €0.10 per item plus 7% of the item price up to €20, 4% from €20 to €300 and 2% from €300 to €4,000, IVA included. It does not apply to professional listings, Vehicles or classified ads, and it never comes out of the seller's payout.
Does eBay charge fees on shipping in Italy?
For professional sellers, yes. The commissione and the regulatory fee are calculated on the full amount the buyer pays, which includes the postage you charge. Forgetting that the fee also applies to postage is the most common DIY-calculator mistake. This one gets it right. Private sellers pay no commissione, and the buyer protection fee leaves postage out.
Does eBay charge a fee if my item doesn't sell in Italy?
No. The commissione is charged only when an item sells. Listing is free up to your monthly allowance. After that it is a small insertion fee per listing, charged whether or not the item sells. The €0.35 per-order fee only lands on actual sales.
Does an eBay Negozio lower my fees in Italy?
No. eBay.it charges the same transaction fees with or without a Negozio (shop). A subscription adds free listings and cheaper extra listings, so subscribe for the listing volume, not for a lower commissione.
How do I calculate my real profit on eBay Italy?
Profit = sold price + postage charged − eBay fees (including the 22% IVA if you are a professional who cannot reclaim it) − item cost − the postage you actually pay. Enter all four costs above and the calculator returns your net profit, margin, ROI and breakeven in euros.
eBay Italy fee terms, in plain English
- Commissione sul valore finale
- eBay's main fee for professionals, a category percent of the full amount the buyer pays. Private sellers in the EEA no longer pay it.
- Private vs professionale
- Two seller types. Private sellers in the EEA pay no commissione since 1 September 2026. Professional sellers pay a category fee plus 22% IVA.
- Buyer protection fee
- A fee the buyer pays on items from private sellers in Italy or France. €0.10 plus a banded percentage of the item price. Never a seller cost.
- IVA
- Italian VAT, 22%, added on top of eBay's fees for professional sellers. Reverse-charged to neutral if you hold a partita IVA.
- Partita IVA
- An Italian VAT registration number. With one, the IVA on eBay's professional fees is reverse-charged and you recover it.
- Per-order fee
- A flat €0.35 charged once per order, not per item, to professional sellers.
- Regulatory fee
- A 0.35% fee on the sale total, charged to professional sellers.
- Breakeven price
- The sold price where your profit is exactly zero. Price above it to make money.
- Net profit
- What you keep: sale plus postage charged, minus eBay fees and all of your own costs.
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